The program, which has already begun with the training of nearly thirty digital facilitators, aims to transfer knowledge on artificial intelligence, digital tools, and social media directly to the island's businesses. The Minister of New Technologies, Carmen Alonso, highlighted the importance of offering close and practical support to businesses that know they need to digitize but are unsure where to start.
Participating companies will begin with a Digital Diagnosis to identify their needs and opportunities. Subsequently, an Individualized Digitalization Plan will be developed, a roadmap tailored to each business. A differentiating element of RED IMPULSA will be active assistance in the implementation of specific digital solutions, covering areas such as artificial intelligence, digital marketing, online presence, and customer service.
Carmen Alonso emphasized that the goal is not just to deliver a document, but to accompany businesses in taking real steps towards digitalization, ensuring that the incorporated tools are useful in their daily operations. Participation in the program is completely free, and registrations will be processed in order of application until the 100 available spots are filled.
Interested parties can find all information and access the registration form at semillainnova.com. The minister encouraged Fuerteventura's business community to seize this opportunity, noting that digital transformation does not always require large investments, but rather small changes and well-chosen tools.
RED IMPULSA FTV uses a 'learning by doing' methodology, where trained facilitators apply their knowledge in real businesses. The initiative, promoted by the Department of New Technologies of the Cabildo de Fuerteventura and funded by the Government of the Canary Islands through ACIISI, aims to improve the digital skills and competitiveness of the island's business sector.
