Gran Canaria Plan is born with the impetus of European funds to promote the island's most authentic experiences
The platform, which has a website and mobile app, connects travelers and local providers through a range of bookable activities in Spanish, English, and German, as part of a project developed within the framework of the PRTR and Next Generation funds.
By Newsroom La Voz Canaria
••3 min read
Maspalomas, Gran Canaria.
Gran Canaria Plan centralizes sea, nature, adventure, gastronomy, and leisure activities, with information and booking in Spanish, English, and German, providing travelers with a structured local offering and providers with an additional marketing channel through its web sales platform and iOS and Android apps.
Gran Canaria Plan is born with the aim of modernizing the way travelers discover and book experiences on the island with a direct focus on sustainability and local product. The project is developed within the framework of the Next Generation European aid linked to the Recovery, Transformation, and Resilience Plan, channeled through SEGITTUR, an entity dependent on the Ministry of Industry and Tourism. The project has been selected from thousands of applications, trusting in the promoters and their idea of technology applied to tourism on the island.
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"The trust placed in the project by the tourism authorities makes us work with even more pressure and, at the same time, with more enthusiasm to make this idea a reality."
Many small local providers offer excellent experiences, but they struggle to gain international visibility, market online, or reach visitors before they arrive on the island.Gran Canaria Plan centralizes sea, nature, adventure, gastronomy, and leisure activities, with information and booking in Spanish, English, and German, providing travelers with a structured local offering and providers with an additional marketing channel.
Gran Canaria Plan is not an improvised aggregator; it is a project born from a tourist digital transformation initiative with an additional focus on sustainability.
Gran Canaria Plan brings together in one place selected activities, excursions, and experiences to discover the island beyond sun and beach. Travelers can compare options, consult clear information, and book online in Spanish, English, or German, with proposals ranging from nature and gastronomy to sea and adventure. The platform is also born within the framework of a tourism transformation project supported by European funds, providing a foundation of trust and specialization in the destination. Customers can book with peace of mind on a platform with the official support of tourism authorities that supports local products and small businesses on the island.
For providers, being part of Gran Canaria Plan means integrating into a platform specialized in the destination and designed to professionalize the marketing of tourist experiences. The project is born within the framework of the Next Generation European funds and the PRTR, channeled through SEGITTUR, which reinforces its commitment to digitalization, quality, and modernization of the tourism sector in Gran Canaria, without neglecting sustainability. Being included on this platform grants a certain notoriety as a local provider that respects the environment and opts for km 0 products.
Carlos Díaz, founder of Gran Canaria Plan, an expert in technology applied to tourism with almost 20 years of experience in the sector, and who has worked in renowned and successful companies such as Transhotel and Viajes El Corte Inglés, is behind this initiative on the Canary Island. For an entrepreneur like Carlos, this is "Undoubtedly, an exciting experience in which I fully believe, as Gran Canaria is an island that has it all, and exploring it with local guides and making the most of it is a sure bet for any traveler looking to take home lifelong memories."