The production, which included significant participation from the Canary Islands crew, makes its world premiere at the French event. Actress Aïda Ballmann, involved in the project and delegate for CIMA in the Canary Islands, emphasizes the importance of merging local talent with international proposals.
Ballmann, who has also joined El Hierro Film Commission, highlights the significance of female representation in the audiovisual sector. She points out that despite women constituting 38% of professionals, they continue to face a wage gap and underrepresentation in decision-making roles, receiving less than half of the project subsidies.
In her new capacity, Ballmann is working to place El Hierro on the audiovisual map, laying the groundwork for the island's film office and promoting a directory for local residents to offer their resources to production companies. The aim is to revitalize cinematic activity on the island, which has seen a decline in filming compared to other parts of the archipelago.
The actress laments that despite the Canary Islands' tax incentives, climate, and landscapes, El Hierro lacks the necessary promotion to attract productions. The diversity of its locations and the potential for rapid transitions between different scenery are advantages being highlighted to reduce costs and draw more projects.




