The claret entity thus ends its eleven-year relationship, divided into two periods, with the American firm Spalding. The new partnership with Macron, founded in Bologna in 1971, aims to enhance the club's image both nationally and internationally, as the Italian brand already outfits the Italian national basketball team and several top-tier football clubs.
Gianluca Pavanello, CEO of Macron, expressed his satisfaction with the alliance: "Club Baloncesto Gran Canaria is a prestigious and consolidated organization within Spanish and European basketball, and we are delighted to embark on this journey together." He added that the club's history, regional identity, and sporting ambition provide an ideal foundation for developing collections that combine performance, innovation, and a true sense of belonging.
The Italian brand is committed to reflecting the club's spirit and its connection with fans in the new game kits and apparel lines.
“"Our goal is to create game kits and apparel lines that faithfully reflect the club's spirit and its bond with its fans."
The farewell to Spalding marks the end of an era. During their eleven seasons, the yellow-and-reds experienced significant moments, including finals in the Copa del Rey and EuroCup during their first period (2013-2016). After a break, the collaboration resumed in the 2018/2019 season, coinciding with the team's participation in the EuroLeague and the conquest of the EuroCup title.
