This initiative, presented by insular president Oswaldo Betancort, primarily aims to reduce the landscape impact and "chromatic noise" in these areas, promoting an aesthetic more integrated with Lanzarote's natural environment.
The funding, totaling 189,000 euros, will be channeled through the Lanzarote Chamber of Commerce. It will cover both technical advice and the implementation of improvements for companies that join the project, encouraging the incorporation of green areas and architectural enhancements to facades and roofs.
“"Industrial zones are often located next to main roads, making them one of the first elements visitors perceive. Hence the importance of improving their image to avoid a negative perception of the territory."
The Biocrit model is inspired by César Manrique's vision, seeking to recover and reinforce the island's visual identity. Examples of its application are already visible around Guacimeta Airport, where aggressive visual elements have been removed.
The initiative has the support of the Lanzarote Chamber of Commerce, whose president, José Valle, has expressed his willingness to collaborate. Additionally, the Cabildo is applying these criteria in its own buildings, such as the Insular Palace and the Insular Library.
To ensure coordinated implementation, municipal ordinances are being developed. The San Bartolomé City Council already has aesthetic regulations under the Biocrit umbrella, and the Arrecife City Council is in the process of approving its own.




