More than a dozen HiperDino establishments in the municipality of San Bartolomé de Tirajana will feature colorful aesthetics and signage alluding to the international event. This initiative aims to promote the values of diversity, tolerance, and LGTBI+ rights.
“"With this action plan, our chain of stores joins this great event, and does so convinced of the importance of celebrating these types of events that promote values still as necessary as they are important, such as diversity, tolerance, and LGTBI+ rights."
In addition to the decorations, HiperDino will offer a variety of products with rainbow designs, a symbol of LGBTQ+ pride and sexual diversity. Available items include hats, fans, socks, magnets, backpacks, and bracelets.
Stores featuring this specific offer include HiperDino Express Yumbo, HDX Alfereces, HDX Cita, HDX Aguacate, HDX Parque Cristóbal, HDX Playa Mar, HDX Faro 2, HiperDino Bellavista, SuperDino El Tablero, SuperDino San Fernando, and SuperDino Sandía.
Furthermore, it has been announced that the HDX Yumbo store will extend its hours on Saturday, May 9, 2026, coinciding with the grand Maspalomas Pride parade, operating from 08:00 to 22:00.
